Organizing and Media Outreach
View these training workshop presentations and fact sheets to learn about the basics of community organizing, strategic campaign planning, electoral organizing, media outreach and fundraising. For more publications on organizing, visit CHEJ's website.
Basics of Community Organizing
Alyssa Schuren of Toxics Action Center describes how to build a group, develop a message, hold a media event and plan fundraising strategies.
View Campaign Memo
Strategic Campaign Planning
Harris Parnell of Toxics Action Center outlines campaign planning and developing facilitation skills.
View Campaign Planning Memo, Sample Tactics Memo, Facilitation Skills Memo, and Facilitator Toolbox Memo.
Union Organizing and Campaign Planning
Ed Sabol of Communications Workers of America, AFL-CIO describes union organizing and corporate campaigns.
View presentation.
Electoral Organizing: Running for Office
Dr. Peter DeFur of Environmental Stewardship Concepts in VA describes his legislative campaign strategy, including demographics, issues and strategies. Randy Ann York, Shelton CT Alderwoman, provides "how to" tips on running a successful grassroots political campaign.
View Dr. DeFur PowerPoint presentation.
View Ms. York's PowerPoint presentation.
Media Outreach Training
Sarah Massey of Placing Progressives in the Press provides an overview of media outreach, including sound-bites, TV interviews, media events and op/ed articles.
View Media “How To” Guide.
Fundraising Planning for Community Groups
Liza Draper of Center for Health, Environment & Justice describes donation campaigns, online auctions, walkathons and house parties.
View PowerPoint presentation, Donation Planning Sheet and Sample Fundraising Calendar for Individual Giving
